Unit 2 Case Assignment: an Environment for Change

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Unit 2 Case Assignment: An Environment for Change

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Case Instructions:
For this assignment, you are to prepare a brief report in which you identify and define your organization and/or industry of choice and in which you begin to analyze the organization's change environment.
First, you must select an organization to use for your case. Choose carefully! You will continue to use this same organization for the Unit 3 and Unit 4 Case.
It might be good to use your place of work or an organization in which you are involved. If you do not work or if you are not involved in any organization, then you should select an organization that interests you or perhaps where a family member works. If none of these situations apply to you, then select a local organization. We all have community fast food restaurants and supermarkets that would be excellent choices.
Your report should contain the following information and points. This report is not to be written as questions and answers. You must write in paragraph/essay format. The bullet points listed here just describe the content that you need to include in this report.
• . Identify the organization or industry you have selected.
• . Explain why you selected this organization or industry.
• . Describe the core business of this organization and include the mission statement.
• . Include a brief history of this organization.
• . Briefly identify this organization's strengths, weaknesses, opportunities and threats (SWOT).
• . Identify one core competency for this organization. (Refer to the media presentation on core competencies.)
• . Be sure you explain why you think this is a core competency.
• . How does this competency differentiate the company from its competitors?
• . How does this competency contribute…...

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