Swott Analysis

In: Business and Management

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tt Analysis
Running Head: ENVIRONMENTAL ANALYSIS OF THE GREEN SHOP

Environmental Analysis of the Green Shop

SWOTT Analysis In business, SWOTT analysis that reflects company’s strength, weakness, opportunities, threats and trends also have great significance in accomplishing the objectives (Wheelan & Hunger, 2004). With the proper understanding of SWOTT analysis, organization will assess both the environmental factors i.e. internal and external that endlessly facilitate in attaining the pre-set objectives.
External Forces & Trend Consideration In the ‘External Forces Analysis’ organic and natural health food shops the major forces included are the legal & regulatory forces, economic forces, competitive analysis and social factors.
Legal and Regulatory Factors The legal and regulatory forces are very important for the business of organic food and natural health products. Human health is a highly sensitive issue for the company, so the legal regulation regarding this business is the license of human health administration to sale the food product (Wheelan & Hunger, 2004). It is necessary for the shop to get a certification and license of the nutrition available in the products (Bradford & Duncan, 2000). The legal and regulatory framework would enhance the capability of the strategy formation of the company with the inclusion of the varied legal and regulatory aspects of food and health products (Brown, 2009).
Economic Factors The economies of the countries have frequent fluctuations in them due to changing economic environment (Wheelan & Hunger, 2004). This will have a great impact on the business of health and food products. Due to the changes in the economies condition of consumers, the firm would have a rapid growth in such kinds of organic food product (Pierce & Robinson, 2004).
Competitive factors Due to the preference…...

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