Mba 622 Guidelines

In: Business and Management

Submitted By hotpersian12
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Guideline of the individual assignment: Emerging Nokia.

Due at the start of class (7) Monday October 28th

1. Introduction: problem statement

2. External analysis: * Any relevant general environment segments (the most important two segments) * Industry analysis: Porter’s five forces model. Choose the industry that will help you in the late evaluation of alternatives and recommendations (clearly state the industry)
After applying the analysis, I expect a general conclusion about the attractiveness of the industry and the position of the firm regarding the five forces * Competitor analysis: a) Who are our competitors? b) What are their capabilities?
A brief conclusion about the position of the firm against its competitors * The industry success factors * A general conclusion for the external analysis includes the opportunities and threats in the external environment 3. Internal analysis: * Recourses (you can use financial ratios to support your argument) * Capabilities * Core competencies * Value chain analysis: what are the activities that should be improved? Should be outsourced? * What are the firm’s business-level and corporate-level strategies? * As a conclusion to the internal analysis, I expect a brief summary for the strengths and weakness of the firm

4. Alternatives:
You need to generate mutually exclusive alternatives that address the problem facing the firm. Try to integrate the findings from the external and internal analysis to suggest specific alternatives and evaluate them. The alternatives should be at the strategic level and you can use alternatives at the business or corporate levels, or both. The number of alternatives can be 3-4. You need also to evaluate and present the pros and cons of each alternative. 5.…...

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