In: Business and Management

Submitted By ngbengteelena
Words 373
Pages 2
With the economy's decline, Starbucks's sales also declined. In the past years, many analysts and businessmen predicted that Starbucks will not survive the recession. Starbucks survived, nonetheless, despite all the negative readings they get from various people.

One of the concerns of various companies today is how to increase their profit, without compromising their product's quality. With the effects of the recession still hanging over them like a serpent ready to strike anytime, various businesses are willing to pay top dollar to anyone who can give the best solution to their profit problem.

With the advancement in computer programs, several management systems have mushroomed, each claiming to offer the best solutions to any business related problems. Each management system however, focuses on certain areas of business, some are focused in finance, human resources, and some in profit generation.

A balanced scorecard system is one example of a management system. It is a strategic planning and management system used extensively by various business and industry, government, and nonprofit organizations to help align the organization's activities to the vision and strategy of its administrators.

With the economy's decline, Starbucks's sales also declined. In the past years, many analysts and businessmen predicted that Starbucks will not survive the recession. Starbucks survived, nonetheless, despite all the negative readings they get from various people.

One of the concerns of various companies today is how to increase their profit, without compromising their product's quality. With the effects of the recession still hanging over them like a serpent ready to strike anytime, various businesses are willing to pay top dollar to anyone who can give the best solution to their profit problem.

With the advancement in computer programs, several management…...

Similar Documents

Dissertation Evaluation

...FS 6903 ADVANCED SEMINAR IN ECE DISSERTATION EVALUATION Statement of the Problem The statement of the problem was to note that a large body of research documents the importance of parental engagement and social involvement. There is a large body of research that has been ignored in third world countries. There is a need for further research to examine parental engagement from a broader perspective. The Purpose of the Research The purpose of this study was to examine teacher’s perceptions and beliefs about parent engagement in children’s school activities in the primary schools in Nairobi, Kenya. The study also investigated teacher’s self-efficacy in terms of efficacy to influence decision making, efficacy to influence school resources, instruction self-efficacy, and disciplinary self-efficacy, and efficacy to enlist parental engagement, efficacy to enlist community involvement, and efficacy to create a positive school climate. Research Questions There were three research questions, 1) What are the perceptions and beliefs of Kenyan teachers about school and family partnership? 2) What are Kenyan teachers attitudes regarding their self-efficacy in the school environment? 3) Are the correlations between teacher’s perceptions and beliefs about school and family partnerships and their attitudes regarding self-efficacy? The research questions were measurable and achievable. Definitions of Terms There were five definitions of terms use in this study that were......

Words: 901 - Pages: 4

Dissertation Guidelines

...AMITYBUSINESSSCHOOL GUIDELINES FOR DISSERTATION MBAs CLASS OF 2013 Page 2 of 18 Guidelines and Format forDissertation Report The language in which all Dissertations are to be written will be English. This manual also assumes that every Dissertation will demonstrate effective communication skills. It is the responsibility of the student that the Dissertation demonstrates clarity, correctness, and organization. Characteristics that a Dissertation will demonstrate are:  The establishment of a historical context for the presentation of an innovative and creative approach to the problem analysis and solution.  A clear understanding of the problem area as revealed by analysis and synthesis of a broad literature base.  A well-defined research design.  Clarity in composition and careful documentation. Students should consult the most recent edition of the Publication Manual of the American Psychological Association for complete style information (reference format, table and figure layout, special language, numbers, abbreviations, etc.). PRINT REQUIREMENTS 1. Text must be set in 12-point Times New Roman. 2. All Dissertations must be clean and carefully produced; pages that are crooked or that have grey edges, streaks, or spots are not acceptable. 3. All type must be sharp, clear, and unbroken. Visible differences in quality or contrast of print resulting from a faulty or worn out printer are unacceptable. 4. The Dissertation report needs to be submitted in hard......

Words: 3342 - Pages: 14


...on the success of e-business * H4: E-business application has significant impact on many components of the organizational business * H5: ICT infrastructure poses a challenge for the e-business implementation of the company * H6: Security problems pose a challenge for the e-business implementation of the company * H7: Customer trust poses a challenge for the e-business implementation of the company * H8: Good customer service is a CSF for the e-business implementation of the company * H9: Effective executive leadership is a CSF for the e-business implementation of the company * H10: SEO is a CSF for the e-business implementation of the company Chapter 3: Methodology 3.1. Introduction The main purpose of the dissertation was concerned with the investigation of application of e-business in HVL. This chapter will describe and justify the research methodology used to gather, organize and interpret the necessary information serving the purpose of the study. All the research methodology, research philosophy, strategy and methods as well as the techniques employed and data analysis instruments will be discussed and described. The paper will also evaluate both the quality and quantity of information that could be collected during the research and find out all the elements that could directly affect the accuracy of the collected information. At the end of this chapter, the limitations of the research will be also mentioned. Saunders et al. (2009) classified......

Words: 21139 - Pages: 85


...Table of Contents 1. INTRODUCTION 3 1.1. Background of the study 3 1.2. Hypothesis 4 1.3. Aim 4 1.4. Objectives 5 1.5. Structure of the dissertation 5 1.6. Summary 7 2. LITERATURE REVIEW 8 2.1. Introduction 8 2.2. Comparison of traditional and online sales 8 2.2.1. The individual businessman segment 9 2.2.2. The business group segment's sales channels 10 2.2.3. Individual travellers' sales channels 10 2.2.4. Sales channels of leisure group travellers 11 2.3. Sales and sales tools in the hotel industry and their development 12 2.4. Distribution channels 16 2.4.1. Types of distribution channels 17 2.4.2. Participants of the distribution channels 18 2.5. Development of distribution and the appearance of e-reservations 19 2.5.1. Early stages 19 2.5.2. Internet Distribution System 20 2.5.3. Online Travel Agents 21 2.5.4. Latest tendencies 23 2.5.5. Social Media 24 2.5.6. Consumer Generated Media 25 2.5.7. Meta Search Engines 25 2.6. Travel, booking and research behaviour among Hungarian travellers 26 2.6.1. Travel behaviour 26 2.6.2. Booking behaviour 27 2.6.3. Research behaviour 29 2.7. Summary 30 3. METHODOLOGY 31 3.1. Introduction 31 3.2. Secondary Research 31 3.3. Primary Research 32 3.4. Data Analysis Methods 33 3.5. Summary 33 4. EVALUATION OF RESULTS 34 4.1. Introduction 34 4.2. Interviews with intermediaries 35 4.2.1. Mr. Mate Hegedus, Revenue Specialist of Expedia Lodging Partner......

Words: 18021 - Pages: 73


...A multivariate explanatory study into the factors that affect consumers' attitudes, intentions and engagement with indirect mobile marketing. A dissertation submitted by: Phil Hudson BA (Hons) Marketing The Media School Bournemouth University 2012 - 2013 Word count: 9992 I Dissertation Submission Form with Author’s Declaration This form must be fully completed and submitted to the Media School Student Support Reception with 2 copies of your bound dissertation/project. Incomplete submissions will not be accepted. Full Name: Phil Hudson Student ID Reference No: 4229546 Programme: BA (Hons) Marketing Submission Date: …………………………………………………… I declare that this dissertation/project is all my own work and the sources of information and the material I have used (including the internet) have been fully identified and properly acknowledged. Student signature ……………………………………………………… Contact Details Please ensure that details of your contact address for future correspondence and information regarding graduation are up-to-date via the log-in page of the student portal: http://studentportal.bournemouth.ac.uk/log-in/?srclnk=123home Access Permission to the Dissertation I approve the use of my dissertation/project as a reference text for future students on the following basis: Public Access (freely available) Confidential (permission of author required) Strictly Confidential (not available for reference under any circumstances) Yes / No Yes / No Yes / No For Office Use Only......

Words: 29596 - Pages: 119

Dissertation of Methodology

...STUDENT NAME: NGUYEN THANH NGA DISSERTATION SUPERVISOR: MS VU CHI MAI Dissertation title: The influences of leadership style on employee’s job satisfaction in Vietnam’s young science and engineering workforce– A case of VAST organization. Executive summary This study focuses on answering the question "research" has shown the relationship between leadership and employees within the organization. An overview of knowledge have shown the leadership style directly influences employee satisfaction. The satisfaction of employees in an organization is the most important element to remain active in the Organization, create value and achieve long-term goals. In this study, the relationship between leadership style and the staff have been clarified thanks to these elements have been clarified in the section above, the organizational culture is a problem has always been put on top of the head and operate businesses, however, besides the efforts of the staff, leadership skills also influence directly to this issue. Transformational leadership was proposed to change the style of leadership in VAST, according to the results collected from the questionnaires were raised this leadership trend was in line with the organization. Research Methodology in this chapter will focus on clarifying gaps defined in Chapter 2 (Literature review). The identification approach to clarify the relationship of components of leadership skills will be relevant to point out the job satisfaction of employees....

Words: 11514 - Pages: 47

A Guide to Writing the Dissertation Literature

...copied in its entirety and the journal is credited. Volume 14, Number 13, June 2009 ISSN 1531-7714 A Guide to Writing the Dissertation Literature Review Justus J. Randolph Walden University Writing a faulty literature review is one of many ways to derail a dissertation. This article summarizes some pivotal information on how to write a high-quality dissertation literature review. It begins with a discussion of the purposes of a review, presents taxonomy of literature reviews, and then discusses the steps in conducting a quantitative or qualitative literature review. The article concludes with a discussion of common mistakes and a framework for the self-evaluation of a literature review. Writing a faulty literature review is one of many ways to derail a dissertation. If the literature review is flawed, the remainder of the dissertation may also be viewed as flawed, because “a researcher cannot perform significant research without first understanding the literature in the field” (Boote & Beile, 2005, p. 3). Experienced thesis examiners know this. In a study of the practices of Australian dissertation examiners, Mullins and Kiley (2002) found that, Examiners typically started reviewing a dissertation with the expectation that it would pass; but a poorly conceptualized or written literature review often indicated for them that the rest of the dissertation might have problems. On encountering an inadequate literature review, examiners would proceed to look at the methods of......

Words: 8324 - Pages: 34

Mba Dissertation

...Applied Studies in Agribusiness and Commerce – A P STR AC T Agroinform Publishing House, Budapest MBA DISSERTATION SUMMARIES The role of corporate branding in Serbian mobile phone operator market Gajo Vanka MBA Course in Agribusiness and Commerce Subsidized by the European Union TEMPUS CD_JEP 40067-2005 at University of Belgrade Key words: Corporate branding, Services & Quality, Loyalty & Trust, Price, Switching and Mobile Network service providers Purpose This research is carried out to know the role of corporate branding in mobile phone network along with different influencing factors involved in the purchase of mobile telephone connections. This thesis discusses corporate branding from consumer’s point of view that how much they value it and what type of role it has. Theory and Method This is a quantitative study. A questionnaire is used in order to investigate corporate branding and other influencing factors involved in purchase decision of the customers. Population selected for this study is “Belgrade University undergraduate and grad Students”, which is the most of Serbian youth segment who are studying here, and is a valuable source that gives precise information with high probability about market preferences according to the Research of Serbian republic statistical office. In addition to expand my research on the national level I’ve used the latest research from a Serbian republic statistical office on subject of Utilization of information and......

Words: 658 - Pages: 3

Dissertation Structure

...London MK7227 – Postgraduate Dissertation- Assessment Guide Summary This is individual work.Research proposal: 1,500 words (formative) | | Word count: 14,000 words(excluding abstract, appendices and reference list, and the work can be 10% over or under this word limit) | | | | Learning Outcomes Evidenced by this project: 1. Explain the economic, cultural, institutional and political context of the research undertaken. 2. Articulate and justify the theoretical and methodological underpinnings of the research undertaken. 3. Identify issues concerning the conduct of research undertaken such as ethics and data protection. 4. Structure a research proposal. 5. Review literature critically. 6. Identify appropriate theoretical frameworks. 7. Evaluate alternative perspectives in undertaking research. 8. Devise and apply appropriate methods for data collection and analysis. 9. Identify the theoretical, methodological and practical implications arising from research findings. 10. Write research findings for diverse audiences and contexts. 11. Choose a researchable topic. 12. Apply digital technologies in research. 13. Devise a timetable and manage time to completion. ------------------------------------------------- Submission procedure: ------------------------------------------------- ------------------------------------------------- The submission of the dissertation will be 100%......

Words: 3696 - Pages: 15

Outdoor Dissertation

...That is why in this climate I can insert the argument of the competences I have discussed before, the transversal competences, made known in 1973 by David McClelland to the publication of the article “Testing for Competence rather than Intelligence”. He was the scientist that through a long series of empirical investigations, he reach the demonstration that an excellent performance on the work place could lead not only to the technical and specialised competences, or to the IQ of the employee but also and most of all to a series of soft skills such as personality, motivation and the concept that individual has of himself, a sort of self-actualization, that are all the intrinsic and durable values of the subject. The second part of the dissertation describes, in concrete one of the project I was involved during the internship in Dubai at Global Management Consultants where I was taking part of the training delivered for one of the biggest Retail Company of Middle East, called Sharaf DG. The aim was to understand how all this work in concrete and which are the real benefits, once an organization look for soft-skills trainings for her employees. Sharaf DG is a Retail Company of Electrical Devices that only in Dubai has thirteen stores, most of all in the biggest Malls of the city. 2.0 Introduction 2.1 Introduction “Every shape to authentic instruction crosses through the experience.” J. Dewey. Always, more often in the last years, we listen to people......

Words: 1967 - Pages: 8


...issertationThe Pennsylvania State University The Graduate School College of Earth and Mineral Sciences PORE-SCALE IMAGING AND LATTICE BOLTZMANN MODELING OF SINGLEAND MULTI-PHASE FLOW IN FRACTURED AND MIXED-WET PERMEABLE MEDIA A Dissertation in Energy and Mineral Engineering by Christopher James Landry © 2013 Christopher James Landry Submitted in Partial Fulfillment of the Requirements for the Degree of Doctor of Philosophy May 2013 The dissertation of Christopher James Landry was reviewed and approved* by the following: Zuleima T. Karpyn Associate Professor of Petroleum and Natural Gas Engineering Dissertation Adviser Chair of Committee Li Li Assistant Professor of Energy and Mineral Engineering Russell T. Johns Professor of Petroleum and Natural Gas Engineering Maria Lopez de Murphy Associate Professor of Civil Engineering Luis Ayala Associate Professor of Petroleum and Natural Gas Engineering Associate Department Head for Graduate Education *Signatures are on file in the Graduate School ii ABSTRACT Three investigations of pore-scale single-phase and multiphase flow in fractured porous media and mixed-wet porous media are presented here. With an emphasis on validating and utilizing lattice Boltzmann models in conjunction with x-ray computed microtomography. The objective of the first study is to investigate fracture flow characteristics at the pore-scale, and evaluate the influence of the adjacent......

Words: 38359 - Pages: 154


...Marketing research. Harlow, England: Prentice Hall/Financial Times. Appendices Timeline of Dissertation Week 1 Research and review of the background of selected industry Week 2 Clarify Aim and Objectives Week 3 Draft the Introduction and Background Week 4 Literature Review - Purchase Decision and Special Offer Week 5 Literature Review - Convenience and Product Attractiveness Week 6 Literature Review - Product Variety and User Interface Week 7 Literature Review - Product Description and Brand Awareness Week 8 Draft the dissertation outline Week 9 Draft the dissertation outline Week 10 Review literature for research methods Week 11 Scheduling of survey and design the questionnaire Week 12 Confirm survey schedule and Pilot Test survey questions Week 13 Draft Research Methods Chapter and Conduct survey Week 14 Conduct survey Week 15 Information analysis Week 16 Information analysis and Draft Data Description Week 17 Review literature and compare study findings with previous studies Week 18 Draft Analysis Week 19 Draft Analysis Week 20 Draft Summary and Conclusions Week 21 Draft Summary and Conclusions Week 22 Complete Reference List and proofreading Week 23 Submit Draft Dissertation Week 24 Second proofreading Week 25 Amend the Draft based on Supervisor feedback Week 26 Submit Dissertation...

Words: 2648 - Pages: 11

Quick Tips for Dissertation

...DISSERTATION PLANNING The Hypothesis ← This is a premise based on observation of known facts, which can be tested. ← Your dissertation subject must have a hypothesis, ie you must set out to prove a statement is true. Aims and objectives ← Clearly identify the aims of your dissertation. ← List the objectives that you must meet to achieve your aims. ← Keep this list with you at all times when writing the dissertation. Time scales ← Collecting primary data can be very time consuming. ← Reading is a major aspect of your dissertation. ← Planning and structuring are key to your successful completion. Structure ← There is a formal layout for dissertations. Some departments may vary in their requirements. Check with your course tutor. ← Follow the structure closely. ← Within each section, plan how you will present your material. ← Use sub-headings to identify the flow of your argument and the representation of your data. ← You can always remove the sub-headings later. ← If you are told your structure can be less formal, beware! You have a much more difficult task on your hand. 10,000 words without an element of formality requires serious navigation tools. Focus & Presentation ← It is very easy to lose focus with such a major work. ← Every part of your dissertation must address the hypothesis. ← Students are inclined to pay attention to neatly laid out material, but ← Will fail to correct spellings and punctuation errors. ...

Words: 839 - Pages: 4

Dissertation Proposal

...Dissertation referral - Feedback Sheet.| Student: SHAFIQ UR REHMAN SHAIKH| Mark awarded: 32% Refer. - (June 2013 board).| ||Action points:| 1.Introduction.Weighting: 15%|Marks will be awarded for:Over all coherence/justification Rationale for studyClear research question/hypothesisClear aims and objectivesBackground to subject area|You need to :1. focus on only one or two objectives for your study 2. focus on only one or two aims for your study3. revise/ clearly explain your rationale/ why you chose to carry out this work4. Clearly explain the background to the work | ||| 2.Literature review.Weighting: 20%|Marks will be awarded for:Range of literature & appropriate use and review of literatureEvaluation and review of both theoretical and secondary research dataThorough knowledge and comprehension of topicUnderstanding of relevant concepts and theoriesDiscussion of conceptual and theoretical issuesSummary and clear understanding of principal issues relevant to topic|You need to :5. review academic literature looking for theories/ concepts you can use in your analysis e.g. those related to strategy or marketing, e.g. Swot, Pestel, Porter’s Five forces etc6. relate the theory(s) obtained from the literature review to your case study – Tesco mobile7. undertake review of technical literature relating to the mobile phone industry8. undertake review of literature relating to case study – Tesco, (including the new phone shop in London)9. undertake review of other mobile......

Words: 730 - Pages: 3


...interesting at a company and even more with the arrival of new technologies. I want to make my dissertation on this, because I want to expand my knowledge about marketing, and so remain in the trend by taking the e-marketing with e-commerce also. Then I think it's a relevant topic in the current period in which we live, we must know that the new generation of people is increasingly technological and use it for everything. And this new generation of people will become the largest share of customers in stores. Then it is important to understand the role of new technologies, either at the level of consumer behaviour but also about improving sales processes and marketing techniques. To complete my "literature review", and thus improve my analysis, I will prepare a questionnaire on consumer behaviour in order to give a conclusion on the arrival of new technologies and consumer behaviour. I do not intend to target a group of people for the questionnaire to be given a general, but thereafter may be the same questionnaire again with only a group of people from the Generation Y or Z. I would also do a research in stores to get record on e-commerce, these aspects but also on marketing technical implementation in line with the new information and communications technology. This store could give me feedback in terms of its e-commerce, and confirm my reading experience review. Throughout my dissertation, I will liken my own research but also questionnaires and interviews in order to give......

Words: 390 - Pages: 2