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Check Point Problems at Jetblue

In: Business and Management

Submitted By infjmissy
Words 429
Pages 2
Problems at JetBlue

April 15, 2011

Problems at JetBlue
I think that the problems that at JetBlue were a combination of managerial and technology issues. I think that it was a failure to plan on both parts and a lack of consideration for their customers. When the disaster happened in 2007 things were going along fine until that day. I am surprised that something of this magnitude had not happened until this point. The company had been in business since 2000 and it took seven years for a major issue to come up. There really is no reason that the company shouldn’t have had protocol in place to follow in case of an emergency. The company and its top level executives should have known better and should have planes in place.

JetBlue should have had the technology in place to take on more phone calls than what they did. When customers started to overload the system other people couldn’t get through and caused a jam. That problem should have been foreseen and taken care of when the company first started. I think the person who founded the company and all the people at the top should be embarrassed that something like this even happened. Maybe the company just always thought things would be fine and they wouldn’t ever run into a problem so they just didn’t plan for it.

I think the managers should have been asking questions about what to do in case of an emergency. If those questions were asked and then bought up to people that were in charge maybe something could have been done about it and a plan could have been in place. The company waited until the disaster to take on the challenge of fixing the problems and then costing the company its reputation and millions of dollars. The company learned an expensive lesson about what happens when a company does not adequately prepare for disaster. (Rainer & Turner 2008)

If I were in charge of that company…...

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